Chicago Vision Shares The Value of Resilience

Chicago Vision recently took a step and changed their campaign strategies. “We went from telecom clients to clients in the health and food industry. It’s been a great experience meeting new and intellectual individuals. We’ve worked together to make an excellent final product and hit record high hits just in the first week!” says Matthew Goodchild, managing director of Chicago Vision. There’s always a learning curve when it comes to the business world. We’re always growing, changing and improving our strategies to see what works the best for us and our clients. Our clients are the most important aspect to us, without them none of what we do would work. Chicago Vision is proud to make sure that our clients are more than satisfied when we work together with them and share ideas.


“Switching into the health and food clientele has expanded our horizon and shown us that there’s always good in hard work and the power of resilience to overcome anything you put your mind to,” says Matthew Goodchild of Chicago Vision. So what is resilience and why is it an important attribute to entrepreneurs and business owners? “It’s the ability to overcome any challenge and come back stronger with a powerful emotional and physical persona,” says Matthew Goodchild of Chicago Vision. This is so important to understand because there will always be ups and downs. There will always be bumps on the road. However, an individual’s job is to make sure these bumps and the time you put into your dreams come out with good results. These results are what will show you how far you’ve come.


“When we first thought about switching campaigns it was a bit of a process. But with that process came learning, experience, and profit. When resilience is involved, everyone sees the work you put into your dreams. While passion is one thing, resilience with it is an extraordinary combination,” says Matthew Goodchild of Chicago Vision. Our efforts, clients, and strategies have proven to be worthwhile, and we’re not finished. Reaching high records in the first week of switching have just shown us that we’re more than capable of reaching for the sky. Resilience is what we believe in at Chicago Vision, and we’ve made it our valuable asset.


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Chicago Vision’s MD, Matthew Goodchild Donated $2,000 to One Hope United

Sometimes we’re so caught up in our everyday life that we forget about those that need the necessities. Those in need of our help to go on and those in need that can’t make it on their own. There’s nothing wrong with lending a hand and helping everyone out. Recently, our managing director, Matthew Goodchild donated $2,000 to a charity called One Hope United. This amazing charity organization gives the purpose of taking care of children so that they may grow up in safe, loving environments. According to One Hope United, they write, “Since its inception, One Hope United’s purpose has been to care for children and to ensure they grow up in safe, loving environments. Today OHU’s team of over 700 talented professionals serves thousands of children and families each year in Illinois, Wisconsin, Missouri, and Florida.”


“Their mission is simple. They are dedicated to helping children in many areas. Whether it may be social, emotional, language and all sorts of development. It’s important that organizations take care of children because they are our future and they are innocent human beings that deserve a chance to be the best,” says Matthew Goodchild of Chicago Vision. One Hope United offers different types of services to meet all children’s needs. They write, “As One Hope United, we are uniquely positioned to advance our mission throughout our service areas by providing a diverse array of prevention, intervention and community-based support programs to vulnerable, high-risk populations, as well as education and advocacy on the local, state and national levels.”

“At Chicago Vision, we believe in everyone. We value those organizations that try to help each individual’s needs. This is what OHU does, and it’s amazing, the work they have been doing,” says Matthew Goodchild of Chicago Vision. Barack Obama had once said, “The best way to not feel hopeless is to get up and do something. Don’t wait for good things to happen to you. If you go out and make some good things happen, you will fill the world with hope; you will fill yourself with hope.” This is what One Hope United believes in, and we believe in the same at Chicago Vision!

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Chicago Vision Shares 3 Qualities of Successful Individuals

“Everyone dreams of and wants to be successful. The question you need to ask yourself is: do you have what it takes to be successful? Individuals that stand out and show their leadership skills tend to possess certain qualities of hard work,” mentions Matthew Goodchild, Managing Director of Chicago Vision. Success is different for everyone. While for some it may be money. Others may be happy with love. At Chicago Vision, we make it essential for our representatives to embrace some qualities that we’re sure will help them attain success in the business industry no matter what success is defined as for them. “We’ve done our research and put it to the test. Once you understand that these qualities are essential, you will gain momentum towards your goals in no time,” says Matthew Goodchild of Chicago Vision.


Know What You Want


First things first, understand what it is that you want. What makes you strive and thrive to go ahead towards your goals? What is that makes it so valuable? As we mentioned, it could be money, love or something else. “Regardless, understanding what you want makes you someone that is decisive, and that’s a very strong quality to have,” says Matthew Goodchild of Chicago Vision


Commitment and Patient.


They say that consistency and never giving up is what get’s you what you want. At Chicago Vision, we agree. We’re always staying on top of our game by making sure we never lose consistency. Everything will happen accordingly when patience and commitment and put together to see results.




Mahatma Gandhi had once said, “A small body of determined spirits fired by an unquenchable faith in their mission can alter the course of history.” In other words, when you’re confident and motivated, anything is possible. It doesn’t matter even if you’re outnumbered, you go ahead and do what you have to do anyway. This is the type of confidence all individuals need for success. Having enough faith in yourself to lead the course of your actions is what get’s you at the top!

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Chicago Vision Shares The Importance of Admin & MD Relationship in Business

Everyone in the business world has an integral part to play. Each and every position from CEO to Assistants spend countless hours working hard to make sure their company is running like a well-oiled machine. Recently Chicago hosted an Administrative meeting to talk about the importance of a strong working relationship between an Administrator and their Managing Director. “Admins spend countless hours lending a hand to everyone in the office. They keep everything organized and make sure everyone’s up to date with what’s going around them. This is important because if an admin didn’t do all these things and more, our office would be a mess,” mentions Matthew Goodchild, Managing Director of Chicago Vision. The admin meeting discussed how to better and make more progress in various areas of business. In our industry we consider an admin to be the backbone of a company.


“Admins know everything about the MD. It’s not just about the administrative work, they need to know how to work together with the leading official and just exactly what to do to make every situation better,” says Matthew Goodchild of Chicago Vision. The most advantageous aspect of an admin-MD relationship derives from trust and communication. This is the main and essential factor in establishing between the two of you. Both of you should learn to manage expectations. The admin, needs to step up and ask questions such as, “how can we make this better?” “what can we do to make our retention better? “is there something that I can fix what I’m doing to make results better? These are some questions, as an admin, you might want to ask yourself when you want your company to be successful. Similarly, the MD should make this process run smoothly as well. They should ask questions such as, “What can we do to make sure you’re task is running smoother?” It’s your job as a leader to make sure your admin feels confident to do what they are doing.


It essentially becomes a factor of learning each other’s techniques and balancing out ways to implement them. Once the trust is established, you will end up respecting each other and understanding that both of you need each other to make sure everything is running properly. “It’s wrong to expect that your admin automatically knows what to do. They probably do, but some things, as a leader you can offer techniques and expertise to help make their job smoother,” says Matthew Goodchild of Chicago Vision. At Chicago Vision, we work together as a team, and because of that, we’ve seen tremendous success. Each role in our office has a vital part to play, and an admin-MD relationship is just one factor that makes everything run well.

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Chicago Vision Shares Positive Effects of a Smile

Author Jay Danzie had once said, “Your smile is your logo, your personality is your business card, how you leave others feeling after having an experience with you becomes your trademark.” At Chicago Vision, we believe in this statement to be true and have put it to the test with others. “One of the most simplest and strongest factors when it comes to the business world is your smile,” says Matthew Goodchild, Managing Director of Chicago Vision. There are various ways something such as a simple smile can help make your team more confident and better your relationships with customers and clients. The concept behind this gesture is that it creates something called a “ripple effect. According to an article on Success Magazine, “This mysterious force is the foundation of the ripple effect—the idea that your positive attitude and behavior quickly ripple out, increasing the happiness of everyone around you, changing the way your colleagues work and eventually shaping your entire organization.”


“If you’re constantly showing the expression of uninterest and strictness on your face, it tends to leave you unapproachable. Your team and clients would find it hard to be communicative around you if you kept your facial gesture straight all the time,” says Matthew Goodchild of Chicago Vision. As mentioned, this gesture will bring positivity into your office and team environment. “For example, when you hold meetings, welcome your business partners and introduce subjects with a smile and maybe a small joke, it’ll instantly brighten up their day. Individuals want an environment where they can be positive, because positivity feeds positivity. Alternatively, negative energy feeds adverse outcomes,” says Matthew Goodchild of Chicago Vision.


This also says a lot about you as in individual. Smiling or being positive in harsh situations it makes something who’s able to combat situations in a certain light. It makes you a leader that’s able to recognize the situation and take care of it productivity on a positive level. Since smiling and holding a confident demeanor helps others around you, it also helps you as well! It goes both ways, and it’s an all-rounder. Success Magazine says, “Emotions are highly contagious; they spread through our nonverbal cues. When we interact with people who are in a good mood, we subconsciously begin to copy their body language, tone of voice and facial expressions. Once we mimic these physical behaviors, research shows we actually begin to feel the emotion ourselves. When we smile, our mood elevates. Scientists refer to this as the “facial feedback hypothesis.”” “Interestingly enough, not many people understand this tactic, it’ll help better your team’s environment and yourself, in the long run, so start today and see the difference yourself,” says Matthew Goodchild of Chicago Vision.

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Chicago Vision Shares 3 Lessons About Business From The Godfather


Let’s just come right out and say it; The Godfather is probably one of the greatest movies of all time. Whether you’re recently watching this 1972 classic now or you’ve watched it a long time ago and repeated it. It’s one of those movies that puts a fierce connotation on the way the main character does business. Love them or hate them, this story is about a powerful Italian-American crime family, The Corleones. The story is jam-packed with character development, drama and well-known dialogue that has slipped its way into the lingo of us ordinary folk. “When I first watched The Godfather, I was excited. It’s a movie that all business individuals would like to watch and relate to in a positive sense. It teaches leaders to make sure that we are doing our business and keeping our companies in a certain way and respect,” mentions Matthew Goodchild, Managing Director of Chicago Vision. So what does this movie teach us about business and what can we, as business oriented individuals learn from it? Chicago Vision has come up with 3 of the best lessons from The Godfather, that we believe to be crucial in the business world even in this day and age.




“I am gonna make him an offer he can’t refuse.” This is the type of confidence all individuals in the business world should have. Don Corleone is known for his confidence and unflinching capability. The way he makes decisions leaves the rest of us wondering if we’re doing this right. He earns respect through his decision-making process and his negotiations (minus the violence and bloodshed of course!) are impeccable. “This is the major difference between those that lead and follow. Decision making should be something that leaders strive to achieve, without the ability to make quick, effective decisions, opportunities will crumble,” says Matthew Goodchild of Chicago Vision.


Amazing Customer Service/Ability to be There


Leadership in a business role comes from the ability to help those that need it and come to you for it. As a company, it’s our job to make sure we provide the best services for clients. Similarly, in The Godfather, it’s established how important this aspect is. When Don Corleone meets one of his customers, Bonasera, who ended up coming to him at the last moment, he tells him “Why didn’t you come to me first…” This establishes trust and reliability. In the real world and general understanding, having this type of relationship with customers professionally can expedite your business through various ways. It shows that you have the ability to be there for them and get things done promptly. “This is an imperative aspect in our field and in business, being reliable is everything,” says Matthew Goodchild of Chicago Vision.


A Valuable Professional Network


In the beginning of the movie, it’s already established that Don Corleone has a lot of people that owe him. This means he’s done a lot for these people and he has done this as favors. As a business leader, it’s important to build your network. By communicating and building professional relationships by simple gestures and friendly conversations, it keeps you as the central point of business. Don Corleone is known for his clear communication methods that help him build relationships with customers and clients. “Similarly, once a business leader has established this basic foundation, they will have automatically instilled value on themselves. They will be known for how they network and keep relationships in business alive through constant attentiveness,” says Matthew Goodchild of Chicago Vision.

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Chicago Vision Shares Valuable Advice With New Graduates

As graduate season approaches, the next generation of eager, intelligent and brilliant individuals will start their routine of job searching. “As a graduate, it’s important to reach for the right opportunities and apply at the right places. In order for an individual to succeed in their field, they must first work their way up through internships or entry-level roles,” mentions Matthew Goodchild, Managing Director of Chicago Vision. At Chicago Vision, we place an importance to entry-level roles. Not only is it an excellent opportunity for younger generation individuals to tap into the role itself, but it’s also great to get a feel of the overall job and see how you can work through it to better your skills and work up to a higher position. This also establishes the ability set your mind to know that any goal you set yourself to accomplish, you must have confidence. “Similarly, Chicago Vision encourages these young individuals to develop a competitive mindset. In doing so, they will excel steadily in the right environment that offers them challenges and success,” mentions Matthew Goodchild of Chicago Vision.


It’s also important that graduates develop a mindset that we emphasize will help them tremendously. This mindset and skill they need is the commitment to learning. Being smart and knowing your way around is a quality that most individuals have. But what sets you apart? “Graduate individuals that want to succeed and drive towards their goals fiercely, know that they need to learn constantly. The companies you apply for want to know you’re able to learn and become better,” notes Matthew Goodchild of Chicago Vision. If you’re capable of showing you can learn anything and work hard on it, you will have instantly impressed your seniors, making you a valuable asset to your workplace.


Communication is also a great skill to have as a graduate. Nowadays everything is online and our world is surrounded by quick and convenient tools. If an individual needs to get a word to someone they text or email. Showing your seniors and superiors you know how to communicate effectively/verbally sets a great tone about your personality. Especially for a younger generation graduate to be able to speak effectively with anyone gives you the upper hand at any company among your representatives. You will easily reach far with this skillset. Ralph Waldo Emerson had said, “Whatever course you decide upon, there is always someone to tell you that you are wrong. There are always difficulties arising, which tempt you to believe that your critics are right. To map out a course of action and follow it to an end requires courage.” Once you believe that you’re capable and have the confidence to better yourself by adopting different mindsets and skills, you’ll be a valuable graduate individual. We know and believe that these skills are valuable for anyone to make it far in their goals!


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Chicago Vision Examine How Entrepreneurs Are the Movers and Shakers of Transformation

Chicago Vision Examine How Entrepreneurs Are the Movers and Shakers of Transformation

If you look back through the ages, you will see that nearly every time a major transformation came about it was the result of some forward thinker who had a vision of what could be. Whether this person transformed the way we live, the way we do business or simply the way we think, they had a dream that they pursued and shared with the world. Here, Chicago Vision direct marketing group examine how entrepreneurs are the movers and shakers of transformation not only in the business world but often by bringing about innovations that transform our lives for the better.

“Within the past few years there has been a huge number of technological advances that have infiltrated literally every area of our lives,” says Matthew Goodchild, director of Chicago Vision. “I am especially mindful of all the healthcare apps that have improved the quality of life for patients who were often sidelined due to an overburdened and inefficient system. Entrepreneurs devised mobile apps that could revolutionize the way in which patients could communicate with, and be treated by, their GPs, and with little more than a vision and a basic piece of software, they sought investors. Today healthcare apps are big business and not only are those entrepreneurs gaining recognition and wealth but these apps are transforming healthcare around the world.”

In an interview with former US President Bill Clinton published on inc.com, President Clinton is quoted as stating that both would-be entrepreneurs and entrepreneurs are needed in the 21st Century. Looking at statistics, in the past 25 years, the number of startups has declined dramatically, and the only way to rectify this is to encourage an entrepreneurial mindset. If the economy is failing, it is because we are not doing enough to encourage our ‘transformers,’ our movers and shakers, our entrepreneurs.

As noted above, a transformation is brought about by innovations that caught hold and took off like wildfire. Entrepreneurs like Chicago Vision, see a need, find a novel way to address that need and then run with it. But, the most amazing entrepreneurs in history are those who encouraged others to share in their victories. A true transformative entrepreneur is one who encourages others to share in recognition as well as in profits. Chicago Vision understands that only by encouraging others to follow suit in entrepreneurial endeavors can an entrepreneur be recognized as a true transformer.

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Chicago Vision Shares: What Can Entrepreneurs Learn From Michael Jordan?

Director of Chicago Vision, Matthew Goodchild says, “Chicago has become a business hotspot and over the past few years and business has tremendously grown.” With that in mind, what better way than to share some inspiration from Chicago’s greatest athlete, Michael Jordan. What exactly can young, aspiring, and current entrepreneurs learn from His Airness? Chicago Vision has agreed that not only was Jordan great at sports — but he was a very savvy businessman with exceptional ideas that still stand today. Let’s take Air Jordans for example; ever since 1985 Jordan captivated the crowd with his skills and moves in his shoes. He made it seem like if you bought these shoes, you could fly just like him! The vision introduced with creativity created a signature brand that still stands today. That’s the kind of drive Chicago Vision encourages for our team and for other entrepreneurs to have.

Throughout the years, Jordan has shared his insight and motivated individuals to dedicate yourself in whatever your goals are. Here are 3 Michael Jordan quotes to inspire you!

“I play to win, whether during practice or a real game. And I will not let anything get in the way of me and my competitive enthusiasm to win.”

This attitude lead Michael Jordan to never settle for anything other than the best. He created himself to be an icon through this view. Many entrepreneurs have self-doubt and get a tad bit insecure when it comes to competition. However, the goal is to be confident, have a strong mindset and know what sets you apart, use that to your advantage.

“Talent wins games, but teamwork and intelligence win championships.”

At Chicago Vision, we believe team work makes a dream work. Being an entrepreneur doesn’t mean you stand alone. Your ideas will only take you so far. But implementing them requires a team, advisors, and most importantly, customers. You should be able to work together and create a balance with one another for the vision to be successful. 

“Some people want it to happen, some wish it would happen, and others make it happen.”

6 NBA championships don’t happen without leadership qualities. Michael Jordan knew that in order to make something happen, whether it was sports or his business; hard work, diligence, and teamwork are required. This applies to entrepreneurs in many ways. When dealing with the business world, you must know to inspire others. Why should people believe in your vision? In finding that out and actively doing so you will “make it happen.”

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Chicago Vision Review The Importance Of Keeping Abreast With The Sharing Economy

Chicago Vision Review The Importance Of Keeping Abreast With The Sharing Economy


Over the last few years, smartphone and tablet use has grown significantly, and it is now believed that over 110 million people in North America alone are a part of the sharing economy – a 25% increase in just one year. The sharing economy relates to individuals who use their phones to do everything from booking appointments to watching TV shows on demand, and because of its staggering growth, if your business doesn’t cater to this section of the population, you could be missing out on a lot of money.  Here, Chicago Vision explores the importance of being a part of the sharing economy.


“Mobile enabled, on-demand services are becoming the norm, and this is something that customers are starting to expect from businesses,” said Matthew Goodchild, the managing director of Chicago Vision.  “I believe even the UK are seeing similar figures relating to the sharing economy and are growing just as much, and it’s something that every business needs to keep in mind.  If you don’t keep up with the mobile revolution, you will quickly be left behind as your competitors overtake you”.


The reason why so many consumers are turning to the sharing economy is because of its convenience.  In the past, we would have no choice but to phone up a restaurant to book a table, for example, however now we can see which restaurants are in our area, and book a table directly through our smartphone.  The entertainment industry has also seen significant changes with on demand streaming services becoming the go-to services for everything from movies to music, and even books.  While companies like Amazon and Netflix have been able to capitalize on this demand, it has meant that more traditional stores are struggling to stay afloat.


“In order for traditional businesses to keep up with demand, they need to think about the extra services they can provide, and consider tacking peer-to-peer arms onto their current business.  Whole Foods, for example, has started using Instacart to provide a grocery delivery service, and many supermarkets in the US have begun doing the same,” said Matthew Goodchild of Chicago Vision.  “Consider experimenting with the things you can do to improve convenience for customers, and you will soon find an angle that can help you become a part of this new economy.”


Chicago Vision are always looking for ways to make life easier for their customers, and they advise all businesses to do the same.

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