Chicago Vision Examine How Entrepreneurs Are the Movers and Shakers of Transformation

Chicago Vision Examine How Entrepreneurs Are the Movers and Shakers of Transformation

Chicago Vision Examine How Entrepreneurs Are the Movers and Shakers of Transformation

If you look back through the ages, you will see that nearly every time a major transformation came about it was the result of some forward thinker who had a vision of what could be. Whether this person transformed the way we live, the way we do business or simply the way we think, they had a dream that they pursued and shared with the world. Here, Chicago Vision direct marketing group examine how entrepreneurs are the movers and shakers of transformation not only in the business world but often by bringing about innovations that transform our lives for the better.

“Within the past few years there has been a huge number of technological advances that have infiltrated literally every area of our lives,” says Matthew Goodchild, director of Chicago Vision. “I am especially mindful of all the healthcare apps that have improved the quality of life for patients who were often sidelined due to an overburdened and inefficient system. Entrepreneurs devised mobile apps that could revolutionize the way in which patients could communicate with, and be treated by, their GPs, and with little more than a vision and a basic piece of software, they sought investors. Today healthcare apps are big business and not only are those entrepreneurs gaining recognition and wealth but these apps are transforming healthcare around the world.”

In an interview with former US President Bill Clinton published on inc.com, President Clinton is quoted as stating that both would-be entrepreneurs and entrepreneurs are needed in the 21st Century. Looking at statistics, in the past 25 years, the number of startups has declined dramatically, and the only way to rectify this is to encourage an entrepreneurial mindset. If the economy is failing, it is because we are not doing enough to encourage our ‘transformers,’ our movers and shakers, our entrepreneurs.

As noted above, a transformation is brought about by innovations that caught hold and took off like wildfire. Entrepreneurs like Chicago Vision, see a need, find a novel way to address that need and then run with it. But, the most amazing entrepreneurs in history are those who encouraged others to share in their victories. A true transformative entrepreneur is one who encourages others to share in recognition as well as in profits. Chicago Vision understands that only by encouraging others to follow suit in entrepreneurial endeavors can an entrepreneur be recognized as a true transformer.

Read More
Chicago Vision Shares: What Can Entrepreneurs Learn From Michael Jordan?

Chicago Vision Shares: What Can Entrepreneurs Learn From Michael Jordan?

Director of Chicago Vision, Matthew Goodchild says, “Chicago has become a business hotspot and over the past few years and business has tremendously grown.” With that in mind, what better way than to share some inspiration from Chicago’s greatest athlete, Michael Jordan. What exactly can young, aspiring, and current entrepreneurs learn from His Airness? Chicago Vision has agreed that not only was Jordan great at sports — but he was a very savvy businessman with exceptional ideas that still stand today. Let’s take Air Jordans for example; ever since 1985 Jordan captivated the crowd with his skills and moves in his shoes. He made it seem like if you bought these shoes, you could fly just like him! The vision introduced with creativity created a signature brand that still stands today. That’s the kind of drive Chicago Vision encourages for our team and for other entrepreneurs to have.

Throughout the years, Jordan has shared his insight and motivated individuals to dedicate yourself in whatever your goals are. Here are 3 Michael Jordan quotes to inspire you!

“I play to win, whether during practice or a real game. And I will not let anything get in the way of me and my competitive enthusiasm to win.”

This attitude lead Michael Jordan to never settle for anything other than the best. He created himself to be an icon through this view. Many entrepreneurs have self-doubt and get a tad bit insecure when it comes to competition. However, the goal is to be confident, have a strong mindset and know what sets you apart, use that to your advantage.

“Talent wins games, but teamwork and intelligence win championships.”

At Chicago Vision, we believe team work makes a dream work. Being an entrepreneur doesn’t mean you stand alone. Your ideas will only take you so far. But implementing them requires a team, advisors, and most importantly, customers. You should be able to work together and create a balance with one another for the vision to be successful. 

“Some people want it to happen, some wish it would happen, and others make it happen.”

6 NBA championships don’t happen without leadership qualities. Michael Jordan knew that in order to make something happen, whether it was sports or his business; hard work, diligence, and teamwork are required. This applies to entrepreneurs in many ways. When dealing with the business world, you must know to inspire others. Why should people believe in your vision? In finding that out and actively doing so you will “make it happen.”

Read More
Chicago Vision Review The Importance Of Keeping Abreast With The Sharing Economy

Chicago Vision Review The Importance Of Keeping Abreast With The Sharing Economy

 

Over the last few years, smartphone and tablet use has grown significantly, and it is now believed that over 110 million people in North America alone are a part of the sharing economy – a 25% increase in just one year. The sharing economy relates to individuals who use their phones to do everything from booking appointments to watching TV shows on demand, and because of its staggering growth, if your business doesn’t cater to this section of the population, you could be missing out on a lot of money.  Here, Chicago Vision explores the importance of being a part of the sharing economy.

 

“Mobile enabled, on-demand services are becoming the norm, and this is something that customers are starting to expect from businesses,” said Matthew Goodchild, the managing director of Chicago Vision.  “I believe even the UK are seeing similar figures relating to the sharing economy and are growing just as much, and it’s something that every business needs to keep in mind.  If you don’t keep up with the mobile revolution, you will quickly be left behind as your competitors overtake you”.

 

The reason why so many consumers are turning to the sharing economy is because of its convenience.  In the past, we would have no choice but to phone up a restaurant to book a table, for example, however now we can see which restaurants are in our area, and book a table directly through our smartphone.  The entertainment industry has also seen significant changes with on demand streaming services becoming the go-to services for everything from movies to music, and even books.  While companies like Amazon and Netflix have been able to capitalize on this demand, it has meant that more traditional stores are struggling to stay afloat.

 

“In order for traditional businesses to keep up with demand, they need to think about the extra services they can provide, and consider tacking peer-to-peer arms onto their current business.  Whole Foods, for example, has started using Instacart to provide a grocery delivery service, and many supermarkets in the US have begun doing the same,” said Matthew Goodchild of Chicago Vision.  “Consider experimenting with the things you can do to improve convenience for customers, and you will soon find an angle that can help you become a part of this new economy.”

 

Chicago Vision are always looking for ways to make life easier for their customers, and they advise all businesses to do the same.

Read More
Chicago Vision Play Hosts To International Business Partners And Industry Experts

Chicago Vision Play Hosts To International Business Partners And Industry Experts

Managing director Matthew Goodchild of Chicago Vision has an extensive background in working alongside business owners in the direct marketing industry, where he helps develop, build and guide them to success. Matthew has spent many years during his career investing his time and knowledge into the entrepreneurs who he helped strengthen their startup marketing firms, acting as an indispensable mentor and consultant to them. This month Matthew Goodchild invites these business partners to join him in Chicago to celebrate alongside one another and enjoy a weekend of learning and networking that Matthew Goodchild himself and his team have organized themselves.

 

Bringing his business partners together, they will be traveling from Jersey, Washington, Northern Ireland, Italy, Liverpool, and Chicago to attend The exclusive Rising Star event hosted at the Chicago Metropolitan Club, in the Willis Tower. The host of speakers includes Marketing gurus such as Matthew Goodchild and other international marketing consultants. The industry event put together by Matthew Goodchild of Chicago Vision, and his team is set to last over the weekend, starting with a very exciting invitation for all to attend the Chicago Bulls game, to really get everybody into the high spirits. Sports games are a favorite past time for Matthew Goodchild and his like-minded business partners, as the competition is infectious and boosts morale and competitive drive amongst the business owners.

 

The second day is jam packed full of networking opportunities and the major event of the weekend is set to last all day, hearing speeches from international guest speakers within the industry and workshops will be provided for a fun day of valuable information and learning. The day will close with Matthew Goodchild presenting awards for individuals who have been performing to the highest within his business partners marketing firms across the globe, giving them recognition for all of their efforts and achievements so far. This is the most valuable part of the weekend, as Matthew Goodchild of Chicago Vision feels it is extremely imperative that those who deserve recognition receive it and know that their efforts are recognized and greatly appreciated. Matthew describes this as “The greatest honor a mentor will have.”
The weekend will end on a fun note as Matthew Goodchild of Chicago Vision has planned for a day of games and relaxation, as he invited his business partners to play games, rest by the pool, indulge in some tasty food and spend some one on one time networking with one another. Matthew admits his primary motive was to bring these like-minded business partners together to spend quality time with one another in a fun and encouraging environment, where everybody is rewarded and congratulated on their businesses and given encouragement for the year ahead.

Read More
Chicago Vision Review Small Business Strategies

Chicago Vision Review Small Business Strategies

 

Strategic planning can help small and medium enterprises make the most of the resources they have, and achieve significant growth for themselves. An article from Search Engine Land gave eight tips for small businesses who are undertaking New Year business planning. Here, Chicago Vision reviews the article, and give another tip that can lead to real success in 2017.

“Small businesses are essential to the success of our economy as a whole, which is why it is was great to see so many entrepreneurs take their first steps into the world of business during the last year,” said Matthew Goodchild, director of Chicago Vision. “I believe that this trend will continue in 2016, as more people realize the benefits that running their own business can bring. This fascinating article will help them create an effective business strategy.”

Running a small business takes a lot of time and dedication, but it’s important to take a step back at the start of a year and see where your business is at, and where it can go. The article gives a series of tips that will help entrepreneurs create a more accurate and more effective business plan. The first and most important tip is to put aside more money for your marketing. Marketing spend isn’t dead money, as it helps to generate income that can grow your business. The second tip is also vitally important: create a straightforward and effective website. Update it regularly so that it will climb the search engine rankings, and make it easy to use and navigate, particularly since many users will be accessing it on a tablet or mobile phone.

Another related tip is to have a strong social media presence. Modern consumers love to use media, so you can use it to interact with them directly, and find out what makes them choose products or services. The final tip in the article is to monitor all the information that comes into your business and keep on top of your reports. This will allow you to assess your strengths and weaknesses, and ensure that you remain on target to achieve all the goals set down in your business plan.

“Creating a high-quality business strategy plan is certainly a good step for small businesses at the start of a year,” said Matthew Goodchild of Chicago Vision. “It’s also a good time to review your marketing plan or create a new one. By outsourcing your marketing requirements, you can gain a commercial advantage over businesses who follow the same advertising patterns year after year.”

Businesses can increase their brand presence through the marketing campaigns of Chicago Vision as they attract new customers, which helps enhance their client’s sales.

Read More
Chicago Vision Review The Best Rated Countries To Begin A Business In

Chicago Vision Review The Best Rated Countries To Begin A Business In

While globalization continues to connect the entire world, and international delivery allows us to order products from a business near or far, there is still good reason to consider starting a business in any other place that isn’t your hometown or home country. As an international business consultant, C.E.O Matthew Goodchild of Chicago Vision reviews the best-rated countries to consider operating a business from.

“Opportunities exist everywhere. Depending on your target audience and its needs, plus legal laws, wage, the nature of the local workforce and other factors like culture and importing, doing business overseas just might offer advantages to you that exceed those of the country where you are currently residing” explains Matthew Goodchild of Chicago Vision. According to an article published on entrepreneur.com, here are some of the best countries to consider when starting a business.

The United States

‘The Big Apple’ also known as ‘The Land Of Opportunity’ or New York if you like, lays at the center of innovation and business. But places like Oklahoma City, Minneapolis, Miami, Atlanta, Seattle — not forgetting Chicago Vision’s playground in Illinois — and other U.S. cities are also often cited as being good cities to launch businesses in.

Without fleeing to America because it’ll be your ‘Big Break,’ you can find benefits such as funding sources like investment firms, banks, venture capitalists and angel investors. As well as population and diversity.

Singapore

As one of the wealthiest nations in the world and is dubbed as a great place for starting a business. Due to strong trade and investment opportunities, the city attracts global entrepreneurs and leaders and has been named the most competitive Asian country to launch a business.

The clean city promotes innovation and development, forward thinking and creativity. With the added bonus of convenient and affordable travel to surrounding countries like Indonesia, Thailand, Malaysia and the Philippines.

United Kingdom

Incorporating a company in the U.K. is both fast and affordable, making it one of the easiest places in Europe to set up and run a business in. Other than convenience, the United Kingdom is ranked one of the best countries to begin a business because The British government offers various tax benefits for investors, founders and employees and The tax authorities understand that new companies generally aren’t profitable in their early years.

Not to mention London is a world cultural capital and the world’s most-visited city. Some of the best places to start a business in the U.K. include Derby, Stoke, Belfast, Stirling and Durham.

 

Originally from the United Kingdom, C.E.O Matthew Goodchild of Chicago Vision has a wealth of experience running businesses in London, Ireland, Italy, New York and Chicago. Singapor next then?

Read More
Chicago Vision Look At Making Every Working Minute Count

Chicago Vision Look At Making Every Working Minute Count

Chicago Vision understands that sometimes we wish there were more hours in the day, fortunately managing director Matthew Goodchild has shared with us, his top tips for controlling our productivity. There are a number of ways to make the most out of every minute of the day, here are a few simple hacks from Chicago-based, self-made entrepreneur Matthew Goodchild.

 
Waking up an hour earlier is a sure fire way to start the day off ahead of the game. You may not identify yourself as being a “morning person,” but once you experience the benefits of rising earlier and earning an extra hour in the day, you will become one. “Setting your alarm an hour earlier than most people will give you a head start and you will benefit from an extra hour of uninterrupted, peaceful work time and become a more optimistic person” explains Matthew Goodchild.

 
Secondly, Matthew Goodchild advises making a daily to-do list. Creating a daily list of realistic tasks to achieve every day will help you get more done in the day and in turn give you the feeling of accomplishment. However keep the list simple. “Your tasks don’t need to be massive jobs that will take hours to complete, micro tasks will eventually help you achieve those bigger goals” advises Matthew.
Ensure you have a system, having a system of organization will help you better prioritize and organize your current projects. Matthew Goodchild suggests “Visualizing your commitments will give you clarity, focus, and control. You can then prioritize and complete tasks in accordance to their importance and deadlines.”

 
Lastly, according to a study by Microsoft researchers, it takes the brain 15 minutes to re-focus after switching our attention to something else. So if you’re always being interrupted, it’s going to take you a long time to get your work done. Which is why scheduling in uninterrupted time is vital for getting the most out of every day.

 

Although staying focused is easier said than done, a helpful way to make sure you keep your mind on track is to allocate specified and uninterrupted time slots where you focus only on one project at a time. You may need to turn off your phone, close your office door or simply log out of your emails, as long as you create an environment where you are free to focus and direct your full attention to one thing only.

Read More
Chicago Vision Host Exclusive Company Christmas Gala

Chicago Vision Host Exclusive Company Christmas Gala

This Christmas no expenses were spared as managing director Matthew Goodchild of Chicago Vision invited his team to celebrate the season with him in style. The Chicago Vision team were wined and dined by their company director as he hosted the companies party in one of Chicago downtown’s most exclusive venues.

The company Christmas party can be a true test for managing directors like Matthew Goodchild, as at the end of every year you’re popularity in the office, and your rating as a director is judged pretty much on the scale of the Christmas festivities that you throw for them.   Managing director Matthew Goodchild of innovative, Chicago-based marketing firm Chicago Vision spared no costs this year when he invited all of his colleagues to enjoy themselves and celebrate Christmas together at the exclusive Hyatt Regency O Hare Chicago. Formal dress code and fun on the agenda, Matthew, and his team enjoyed an abundance of fun and got dressed up to the tens to see in the special occasion.

Managing director Matthew Goodchild of Chicago Vision says, “Sharing the Christmas holiday with those you are building a career with is a very significant event. And as the company director, I have the opportunity to express my appreciation for all of their efforts by throwing and planning an impressive company Christmas party that they will remember for years to come.” All expenses paid for, Matthew has fantastic taste in venue, music, food and beverages, the team at Chicago Vision were spoilt as they celebrated Christmas with class.

Matthew Goodchild is very excited about the new year ahead, and he has set some tremendous goals for Chicago Vision. As expansions are on the horizon, this time next year we can expect to see the guest list double in size for the company Christmas party.

Read More
Chicago Vision Look At The Negative Effect Your Comfort Zone Will Have On Your Business

Chicago Vision Look At The Negative Effects Your Comfort Zone Will Have On Your Business

Since joining the industry, managing director Matthew Goodchild of Chicago Vision has always put his fastest foot forward and not once raised his foot from the gas pedal. He knows what damaging effect, pausing on the grind can have on your business, or your personal development, and your rise to success. Here, Chicago Vision and managing director Matthew Goodchild, look at comfortability and how it will slow you down during success and ultimately, damage your business.

Due to the desire to stay within your comfort zone, people are so risk averse that they never give themselves the chance to push their own limits, unless they really do have to, but in that case, they will never truly know why, other than they had no choice but to do it. Perhaps you have never stayed within your comfort zone, maybe you’ve never even met yours, but since becoming a business owner, you may be finding yourself at a hault and stuck in the slow lane. Perhaps you have gotten comfortable, and you have, unfortunately, temporarily disembarked and checked out of the path to success.

“It’s so very easy to become halted when you have obtained your most desired goal. You stopped for probably, what seemed, just a brief moment to bask in your success, but maybe that was more than a few months ago now, possibly even longer. You have found your new comfort zone and sometimes without even realizing it,” explains Matthew Goodchild of Chicago Vision. “Entrepreneurs and business owners should do all they can to avoid comfort zones and embrace challenges, new goals, and ambitions, this will keep you aboard that road to success and, in turn, give you a happier and fulfilled life,” he says.

Cliche as it sounds, the first step, is acknowledging it, recognizing that you are, and have been stuck in this zone of complete comfortability, restriction and lack of desire to do anything risky. “By leaving the comfort zone behind, by beginning to embrace challenges again and aiming towards new goals, you move out of the comfort zone and into the ‘strength zone.’ This is where your skills and abilities can give you a competitive and fighting spirit and hunger to win the game again” says managing director, Matthew Goodchild of Chicago Vision.

Read More
Chicago Vision on Using Every Resource Available to You as a Startup

Chicago Vision on Using Every Resource Available to You as a Startup

Every entrepreneur goes through a period of self-doubt, even though he or she may be amongst the most positive people on earth. However, those who make it through those moments of panic are the ones most likely to succeed in their endeavors, and they are also the ones who recognize fear for what it is so that it doesn’t interfere with their forward movement. Matthew Goodchild of Chicago Vision, premier Chicago marketing firm, explains that there are so many marketing resources available to startups that there is no reason to panic. No matter where you find your weakness in strategy lies, there is a tool or resource that can help you work through those rough moments.

“There are just so many marketing resources available that I would be hard-pressed to try to list them all, but there are a few that every startup should be familiar with.” Matthew Goodchild of Chicago Vision says, “But what I find that the area most entrepreneurs need help with is analysing what the competition is doing. Here I always recommend Change Detection because it is a tool that tracks a competitor’s strategies in marketing. Unfortunately, what I don’t recommend you do is copy those strategies. Not only will it, at some point, become apparent that you are copying their marketing strategies but you may have different needs. Your market may not be the same as the competitor’s even though you are in the same industry.”

Matthew Goodchild of Chicago Vision also calls attention to a tool called Google’s Customer Barometer. This resource is digital and in effect what it does is enable entrepreneurs to actually do a bit of experimenting, for free that is, in market research. “Just dabbling with this one tool enables our clients to see just how much effort we put into analyzing customer behavior so that we can more accurately plan our marketing strategies.

It is always good to learn as much as possible about marketing, Matthew Goodchild believes. This enables his clients to understand the various marketing strategies Chicago Vision employs when devising a marketing campaign. In this way, they become acutely aware of just how much effort it takes to organize a successful marketing campaign and what it takes to make things happen each step of the way. Also, it helps marketing execs to explain what it is they’d like to do because that strategy is better understood via the marketing tool. It never hurts to have well-informed entrepreneurs because they can recognize the value of strategic marketing and can learn much more from the simple resources available to them.

Read More